Beats Audio

Beats Audio refers to branded audio technology licensed by Beats by Dre to replicate Beats' signature bass-rich sound on 3rd party hardware. After the acquisition of Beats Electronics by Apple in 2014, the licenses were gradually allowed to expire and were no longer continued.

Beats Audio partnerships
Several companies partnered with Beats to integrate Beats Audio into their own product lines:
 * Fiat Chrysler Automobiles (FCA) — car audio systems
 * Hewlett-Packard (HP) — desktop and laptop PCs
 * HTC — smartphones