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WWDC21 Apple Design Awards

The Apple Design Awards (ADA) is an annual event organized by Apple to recognize the creative artistry and technical achievement of developers who reflect the best in design, innovation, and technology on Apple's platforms.


Originally called the Human Interface Design Excellence ("HIDE", pronounced Heidi) Awards, the annual awards were established in 1996 to celebrate excellence in human interface design and are presented during Apple's Worldwide Developers Conference.[1][2]


  1. HIDE Awards Winners, MacTech. 1997-05-14.
  2. Just Rewards - UMPA and HIDE by Geoff Duncan, TidBITS no.323. 1996-04-08.

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